发明名称 Contextual targeting prediction
摘要 Methods, systems, and apparatus, including computer program products, in which one or more webpages are identified based on one or more signals associated with an advertisement, a content of each of the webpages, and a property associated with the advertisement, and a performance measure is determined for the advertisement for each of the webpages. An auction score is calculated for the advertisement for each of the webpages based on the performance measure and a bid associated with the advertisement.
申请公布号 US8635103(B1) 申请公布日期 2014.01.21
申请号 US20080046200 申请日期 2008.03.11
申请人 WEST GREGORY S.;WONG LEON CHIH WEN;CARY MATTHEW C.;GOOGLE INC. 发明人 WEST GREGORY S.;WONG LEON CHIH WEN;CARY MATTHEW C.
分类号 G06Q40/00 主分类号 G06Q40/00
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