摘要 |
The various embodiments herein provide a method and system for providing personalization services to a user by creating a user profile from a user selected multimedia data. The method comprises capturing a multimedia data through a user mobile device, initializing a client application pre-installed in the device, uploading the captured multimedia data to a central server through the client application, processing the multimedia data by a profiling module in the central server, extracting one or more user preferences from the multimedia data and creating a profile for the user based on the extracted user preferences. The profiling module extracts one or more keywords from the multimedia data inputted by the user to define the one or more personalization parameters. |