发明名称 System, method and computer program product for dynamically identifying, selecting and extracting graphical and media objects in frames or scenes rendered by a software application
摘要 A technique is described herein for dynamically enhancing and measuring a software application without having to change and recompile the original application code. A system includes a staging environment that monitors the application and indexes items of graphical and/or audio information into a first database. A second database is then populated with business rules that are associated with the objects indexed. The system further includes a run-time environment that identifies items of graphics and/or audio information generated during run-time, and upon determining that an identified item is associated with a business rule, applies the business rule, measures the object and its related attributes and optionally report the data back to a third database. Also described herein are techniques for dynamically measuring attributes of objects rendered and/or referenced by software applications, for dynamically serving advertisements to a computer game, and for pre-processing software applications to identify spots desirable for advertisement placement.
申请公布号 US8629885(B2) 申请公布日期 2014.01.14
申请号 US20060588318 申请日期 2006.10.27
申请人 TZRUYA YOAV;NAVE ITAY;EXENT TECHNOLOGIES, LTD. 发明人 TZRUYA YOAV;NAVE ITAY
分类号 G09G5/00 主分类号 G09G5/00
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