Entertainment layer overlaid on online transactions

摘要

A method and apparatus for allowing a customer to conduct or initiate a transaction for purchasing, renting, leasing, etc. a product or a service during which the customer will provide one or more transaction inputs. One or more transaction outcomes or outputs will be determined, based at least in part on or using one or more transaction inputs. The transaction outcomes are provided to the customer via an entertainment interface into which one or more of the transaction outputs are integrated.