| 摘要 |
A method of determining effectiveness of advertising content is disclosed. the method can include sending advertising content and instruction code from a server to a user device, the instruction code operable to collect cursor information related to a cursor position and dwell time on a display of the user device; receiving from the user device the cursor information collected in response to execution of the instruction code; generating from the received cursor information an indication of relative interest between regions displayed on the user device; and providing value information based on the relative interest between regions using an accounting module. |
