| 摘要 |
The embodiments disclosed herein are focussed on media interactions at mobile devices, such as tablet PCs, cellular telephones, and other handheld devices (for example iOS, Windows Mobile and Android devices). Some embodiments relate to an arrangement whereby a media item (such as video data) is streamed for playback at the mobile device. A software application executing at the mobile device monitors user interactions with the device during that media item playback (using any one or more of the available device inputs, which may include the likes of touchscreens, cameras, buttons, microphones, gyroscopes, and so on). The timing and nature of these user interactions is analysed relative to media event data defined, thereby to identify correlations. The presence/absence of such correlations may be used for a number of purposes, such as media lockout control, competitions/promotions, entertainment provision, data collection/analysis, and similar. |
