| 摘要 |
The invention concerns a method for communicating data representing spatially localized information to a mobile terminal (1) in relation to the location of said mobile terminal (1) within a sales area equipped with a distributed series of electronic labels, each electronic label (3) being identified by a unique label identifier, comprising the steps in which: the mobile terminal (1) sets up a communication via radio-frequency with a radio-frequency peripheral of an electronic label (3), the radio-frequency peripheral (36) communicates a label identifier of said electronic label (3) to said mobile terminal (1), the mobile terminal (1) communicates said label identifier to a central server (2), the central server (2) determines the location of said mobile terminal (1) from the label identifier, the central server (2) communicates data to the mobile terminal (1) which represent spatially localized information associated with the location of said mobile terminal (1). |
