发明名称 |
Media content synchronized advertising platform methods |
摘要 |
The MEDIA CONTENT SYNCHRONIZED ADVERTISING PLATFORM METHODS ("AD-SYNCH") transforms TV program schedule listing information and user channel selection via AD-SYNCH components, into TV audience viewing data and ad effects data. A method is disclosed, comprising: obtaining TV program schedule listing data; providing the obtained TV program schedule listing data to a user mobile device; receiving an indication of user channel selection; determining a media program associated with the received indication of user channel selection; determining an ad associated with the determined media program; providing a survey question related to the determined ad to the user mobile device; and receiving a user response to the survey question. |
申请公布号 |
US8607295(B2) |
申请公布日期 |
2013.12.10 |
申请号 |
US201113341096 |
申请日期 |
2011.12.30 |
申请人 |
BHATIA MANISH;SAXON MICHAEL SCOTT;PRATT NIGEL STEPHEN;GURHA PYEUSH;SYMPHONY ADVANCED MEDIA |
发明人 |
BHATIA MANISH;SAXON MICHAEL SCOTT;PRATT NIGEL STEPHEN;GURHA PYEUSH |
分类号 |
H04N7/16 |
主分类号 |
H04N7/16 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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