摘要 |
PROBLEM TO BE SOLVED: To provide a display management apparatus and the like capable of appropriately selecting a digital signage corresponding to a request from an advertiser and the like.SOLUTION: A display management apparatus according to an embodiment acquires identification information of wireless terminals that are present around corresponding digital signages respectively from each of wireless LAN access points installed at positions corresponding to each of a plurality of digital signages, receives display information including display content indicated at the digital signage and information about the condition of passersby, determines the attribute of each of the passersby existing around each of the digital signages from a model and a type corresponding to the identification information of the wireless terminals, selects a digital signage that satisfies the condition of the attribute of a passerby from among the plurality of digital signages on the basis of the determination result and transmits display content which becomes a display object respectively to each of the selected digital signages. |