METHOD AND SYSTEM TO PERSONALIZE REWARDS AND LOYALTY PROGRAMS

摘要

A computer system and method that determines personalized transaction yields for one or more payment vehicles in real-time-and can automatically process the transaction on the optimally advantageous vehicle. Embodiments of the invention disclose a system and method that can advise and instantly generate rewards bids for credit issuers and arbitrate, present, and reconcile those rewards bids for consumers.