摘要 |
Systems and methods for providing an advertisement based on an action directed by a first user to a second user including receiving, using one or more computing devices, a request from a first user directed to a second user, wherein the request comprises a second user identifier and an action tag; generating a suggested advertisement based at least on data that is part of the request; identifying the request from the first user to determine whether the suggested advertisement matches the request; selecting the matching advertisement as a candidate advertisement for presentation to the second user; and providing a candidate advertisement to the second user. |