| 摘要 |
A method of facilitating a transaction between an individual and a small advertiser through a target-oriented marketing campaign comprises: causing a display of a target-oriented marketing message on a client device to a viewer at the client device, the message including one or more keywords characterizing a product or service offered by a small advertiser located within a predefined distance from the client device; receiving a response from the viewer to purchase the product or service, wherein the response is generated in response to the viewer's selection of a unique campaign attribute in the target-oriented marketing message; and in response to the viewer's response: generating a unique transaction identifier in accordance with a predefined protocol specified by the small advertiser; providing the unique transaction identifier to the viewer; and applying a predefined service charge to an account associated with the small advertiser.
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