发明名称 |
Method and system for tracking network use |
摘要 |
An interactive media delivery system enables interactive media programming to a multimedia device and also tracks a subscriber's use of the multimedia device. For example, the device tracks events, such as a change in programming, a change in channel selection, and/or the subscriber's interaction with a particular interactive services application. Each event may be stored as an event record in a database, and one or more of the event records may be merged with content data to form event timelines of programming or other activity to the multimedia device over a selected time period. Further, timelines may be analyzed to generate ratings and other information about programming and may also be correlated with demographics data for marketing analysis.
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申请公布号 |
US2013227611(A9) |
申请公布日期 |
2013.08.29 |
申请号 |
US20050154248 |
申请日期 |
2005.06.16 |
申请人 |
GRAUCH EDWARD ROWLAND;BATTEN JOHN CHRISTOPHER;DANNER, III FRED THOMAS;SWIX SCOTT R.;STEFANIK JOHN R. |
发明人 |
GRAUCH EDWARD ROWLAND;BATTEN JOHN CHRISTOPHER;DANNER, III FRED THOMAS;SWIX SCOTT R.;STEFANIK JOHN R. |
分类号 |
H04N21/442;G06F13/00;G06Q30/00;H04H20/38;H04H60/31;H04H60/64;H04H60/66;H04N5/445;H04N7/025;H04N7/16;H04N7/173;H04N7/18 |
主分类号 |
H04N21/442 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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