| 摘要 |
A demand-shaping server, and method of shaping demand and an infrastructure incorporating the server or the method. In one embodiment, the server includes: (1) a sponsor interface configured to receive from a sponsor information regarding a time-sensitive deal and including a location at which the time-sensitive deal may be claimed and (2) a runner interface coupled to the sponsor interface and configured to transmit notices containing at least some of the information to mobile devices based on runner criteria associated therewith.
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