| 摘要 |
PURPOSE: Even when not watching a TV home shopping channel, product information inputted through a smart TV app by a user is informed to the user through a smart TV and viewing time of contents which the user usually watches is secured. After the user proceeds with a checking procedure about purchase intention for a product information designated through the smart TV app of the user on the smart TV From the view of a provider who provides a home shopping channel, sales can be increased by diversifying product advertising means. CONSTITUTION: A home shopping TV app receives interest-product information from a user with a remote controller, then controls to store the interest-product information into a storage unit, and determines whether interest-product information stored in the storage unit and product information currently broadcasted on a TV home shopping channel received from a home shopping web server are included in the same product group by using each product classification code. The home shopping web server (30) transmits product information currently broadcasted on a TV home shopping channel according to a transmission request on product information currently broadcasted on the TV home shopping channel. If the home shopping TV app compares interest-product information stored in the storage unit and product information currently broadcasted on a TV home shopping channel received from the home shopping web server and determines that they are the same, it informs to output as subtitles product information currently broadcasted on the TV home shopping channel on a primary viewing channel which is currently viewed with the smart TV (10). [Reference numerals] (10) Smart TV; (11) Home shopping TV application; (30) Home shopping web server; (AA) Is it the same?; (BB) Outputting information on products in a main channel; (CC) End; (S1a) Watching; (S1b) Execution; (S2) Receiving information on interested products from users; (S3) Storing information on interested products; (S4) Requesting information on interested products on air; (S5) Transmitting information on interested products on air; (S6) Comparing information on interested products and products on a current home shopping channel; (S8) Output results; (S9) Confirming purchase intention and purchase proceeding |
