METHOD AND APPARATUS FOR ADVERTISEMENTS IN MOBILE CONTENT DISTRIBUTION SYSTEMS

摘要

An approach is provided for optimally matching advertisements to content items for targeted consumers using the content distribution characteristics. A distribution processor determines one or more distribution characteristics of one or more first content items that are distributed among one or more devices. The distribution processor then processes and/or facilitates processing of the one or more distribution characteristics to cause, at least in part, a selection of one or more second content items. In one scenario, the one or more second content items may include advertisements. From there, the distribution processor processes and/or facilitates a processing of the one or more first content items to cause, at least in part, an embedding of the one or more second content items in the one or more first content items.