LINK GENERATION DEVICE, LINK GENERATION METHOD, AND LINK GENERATION PROGRAM

摘要

PROBLEM TO BE SOLVED: To improve user-friendliness.SOLUTION: A link generation device comprises: a keyword extraction unit that extracts a keyword from text contained in a content; an acquisition unit 135 that acquires a degree of participation in a specific community of a user and a degree of specialization in the specific community of each keyword; and a link necessity determination unit 136 that determines whether to insert a hyperlink to another page regarding the keyword on the basis of the degree of participation and the degree of specialization acquired by the acquisition unit 135.