发明名称 |
COORDINATED AUTOMATIC AD PLACEMENT FOR PERSONAL CONTENT CHANNELS |
摘要 |
<p>The present invention relates to an apparatus, a method and a computer program product for automatically inserting advertisements into a media stream, wherein subscription information which specifies categories of advertisements to be scheduled for insertion is stored and a category of a target advertisement is determined. Based on the result of the determination those advertisements of a stored list of scheduled advertisements, which according to their subscription information are subscribed to the determined category, are triggered and subjected to a predetermined modification processing selected based on the result of the determination.</p> |
申请公布号 |
EP2609550(A2) |
申请公布日期 |
2013.07.03 |
申请号 |
EP20110748418 |
申请日期 |
2011.08.26 |
申请人 |
AXEL SPRINGER DIGITAL TV GUIDE GMBH |
发明人 |
BARBIERI, MAURO;PRONK, SERVERIUS PETRUS PAULUS;KORST, JAN |
分类号 |
G06Q30/00 |
主分类号 |
G06Q30/00 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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