摘要 |
<P>PROBLEM TO BE SOLVED: To display a search result which is more suitable for the interests of a user. <P>SOLUTION: An additional link to be displayed is set and personalized in accordance with user information so that it is possible to display a search result which is more suitable for the interests of a user. As a result, it is possible to display the additional link which is much closer to information targeted by the user, and to more reduce the number of clicks until the targeted information is reached, and to achieve efficiency of the search. The additional link is set with an action history as user information relating to dynamically changeable interests and tastes as a reference so that it is possible to reflect the latest interests of the user on the search result, and to improve the degree of relevance of the search result to the interests of the user. <P>COPYRIGHT: (C)2013,JPO&INPIT |