| 摘要 |
<P>PROBLEM TO BE SOLVED: To provide an electronic advertisement distribution system that can grasp an action of a customer to an advertisement output by an electronic advertisement output device, and to provide a method. <P>SOLUTION: An advertisement distribution system (1) includes an advertisement distribution device (10) and an electronic advertisement output device (20) which can be connected through a communication network (50). The electronic advertisement output device outputs an advertisement, acquires terminal identification information and transmits address information of the advertisement distribution device to the portable terminal (30) as the portable terminal is held over the electronic advertisement output device, and transmits the terminal identification information to the advertisement distribution device while associating it with log information. The advertisement distribution device receives the terminal identification information and log information, extracts a content corresponding to the advertisement having been output by the electronic advertisement output device when the portable terminal was held over it on the basis of the log information in response to the reception of page request information from the portable terminal together with the terminal identification information, constitutes page information capable of outputting the content, and transmits the page information to the portable terminal having transmitted the terminal identification information. <P>COPYRIGHT: (C)2013,JPO&INPIT |
