| 摘要 |
A method comprises: (a) receiving from a mobile device (MD) a first list identifying an item and a store list identifying a store. The first list of items at each store represents a basket; (b) for each store, performing in a computer remote from the MD a comparison calculation among baskets. The calculation is performed at the category or lower level, identifying a combination of commercial substitutes or at least SKU's, corresponding to items in the basket, that best satisfies the comparison calculation for each basket; (c) after step (b), receiving from a computer implemented direct marketing campaign management system, a retail incentive offer; and (d) after step (c), transmitting to the MD identification of a recommended store, or a second list containing a set of respective SKU level descriptors that best satisfy the comparison calculation for the basket, and results corresponding to the baskets for the other store. |
