摘要 |
PURPOSE: A method for selectively inserting an advertisement of PPL(Product PLacement) in a video and an advertisement service method are provided to expose a proper advertisement by designating an area which inserts a PPL object in the video. CONSTITUTION: An advertisement service method based on PPL information determines a position(102) of PPL and a PPL insertion action kind(104). The advertisement service method stores the same as a metadata type. Metadata is extracted from a received video. Proper PPL is inserted based on the position of the PPL and the PPL insertion action kind. The video with the PPL is exposed in a user terminal. [Reference numerals] (10) Editing computer; (100) Video; (12) Server computer; (120) PPL object; (AA,DD) PPL position; (BB,EE) PPL insertion action; (CC) Meta data; (FF) PPL object insertion; (GG) Video(PPL object insertion); (HH) User terminal; (II) Log information extraction; (S10) Editing process; (S12) PPL insertion process; (S14) Exposure process |