| 摘要 |
A group offer is provided to a first-level recipient that meets a set of criteria. Further, the group offer is activated upon a consumer participant threshold being met, the consumer participant threshold equaling a number of consumers. In addition, a social incentive structure is established that provides a reward to the first-level recipient if the first-level recipient shares the group offer with a second-level recipient that (i) is in a social circle associated with the first-level recipient and (ii) meets a set of qualifications.
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