REPUTATION SERVICES FOR A SOCIAL MEDIA IDENTITY

摘要

Reputation services can determine a "reputation" to associate with a Social Media Identity. For example, a social media identity may develop a trustworthy or an untrustworthy reputation. An untrustworthy reputation can be attained if a user (i.e., identity) posts content similar to email spam messages or links to inappropriate content. Inappropriate content can include illegal copies of material (e.g., violation of copyright) or malicious content among other types. Reputation can be used to inform other users of the potential "quality" of that identity's posts or to filter posts from a particular identity so as not to "bother" other users. An identity's reputation could also be calculated across a plurality of Social Media sites when identifying information from each site can be related to a real world entity. Individual users could set their own filtering options to enhance and refine their own experience on Social Media sites.