The purpose of the present invention is to provide an adhesive tape that has a feel and texture that is very close to paper tape; that follows curved surfaces, rough surfaces, and irregular surfaces well; has excellent water resistance; is not susceptible to tearing when removed after the completion of work; and is easily cut by hand. The adhesive tape of the present invention is characterized as follows: a tape base cloth comprises spunbonded thermoplastic long fiber non-woven cloth with a basis weight of 15-60 g/m2 and the tape is embossed in the width direction; a tape substrate sheet is prepared by permeating the tape base cloth with a synthetic resin having a glass transition temperature of no more than 20°C so that the quantity of synthetic resin after drying is 5-150 % by weight of the total basis weight of the non-woven cloth; and an adhesive agent is applied to one side of the tape substrate sheet and a release agent to the other side thereof.
