AN ESTIMATING SYSTEM FOR GEO-DEMOGRAPHIC SEGMENTATION BY DEMOGRAPHIC INFORMATION AND CONTROL METHOD THEREOF

摘要

PURPOSE: A household characteristic determination system and a control method thereof are provided to determine refined addresses by determining omitted unit addresses in an inputted address. CONSTITUTION: An input receiving part(120) receives an address information input. An address refinement part(130) compares the address information with an address database of a database part(110) and corrects input omissions and errors. A house determination part(170) determines whether the house corresponding to the refined address is an apartment house or a single house. An average household number calculation part(180) extracts the number of single house households and single house buildings in each region from a statistical information database. A house area extraction part(140) extracts the area of a house corresponding to the refined address. [Reference numerals] (110) Database part; (130) Address refinement part; (140) House area extraction part; (150) House price extraction part; (160) Household characteristics determination part; (170) House determination part; (180) Average household number calculation part; (190) Average data search part; (AA) Address database; (BB) Actual information database; (CC) Statistical information database; (DD) Building database; (EE) Shopping center database; (FF) Wide range database; (GG) Input receiving part; (HH) Actual information enhancement part