SYSTEMS AND METHOD FOR IMPLEMENTING MULTIPLE PERSONAS ON MOBILE TECHNOLOGY PLATFORMS

摘要

A mobile technology platform (121) is provided which is equipped with a display (123) and which comprises (a) an operating system; and (b) a software program which runs on said operating system and which establishes a plurality of personas (138, 139) for a user of the platform, wherein each of said plurality of personas has a unique set of user preferences associated with it, and wherein said software program establishes a selectable region on the display which toggles between said plurality of personas.