| 摘要 |
The present invention relates to a method and system for a zapping advertisement service, and more particularly, to a method and system for a zapping advertisement service that may provide various advertising products to an advertiser who wants to provide zapping advertisements to content receivers, and may effectively expose zapping advertisements to content receivers. To this end, disclosed in the present invention is a method for further providing additional information on zapping advertisements according to user requests when providing the zapping advertisements during a zapping time generated by screen transitions, and may maximize the effects of advertisements during the zapping time by providing relevant zapping advertisements not once but repeatedly during screen transitions or by continuously providing zapping advertisements related to the display on the screen. |
