| 摘要 |
Mechanisms are provided to incent and enhance telephony service usage. Telephony call setup requests are monitored at a system for incenting telephony service usage and participants in a telephony service usage incentive program are identified. The system may be associated with a telephony central office. If a particular caller or call setup request is associated with a milestone, such as every nth caller or every mth minute, corresponding to the incentive program, the caller is provided with an incentive award. Eligibility may be determined by identifying callers enrolled in a particular calling plan, callers having opted into receiving advertising during a call, and callers that have opted into call monitoring. Advertising may be provided before call connection, during, or after a call and selected advertising may be provided by determining caller characteristics and caller phone interaction information. |
