APPARATUS, SYSTEM, AND METHOD FOR DYNAMICALLY CUSTOMIZING A WEB PAGE

摘要

The apparatus for dynamically customizing a web page includes a characteristic module (305) configured to obtain one or more visitor characteristics from a visitor (170) visiting a web page (145). The web page is owned by a website owner. The apparatus includes a determination module (315) configured to determine a customizable area (155) on the web page. The customizable area includes a portion of the web page. The apparatus includes a customization module (320) configured to provide web page content for the customizable area. The web page content is based on the one or more visitor characteristics of the visitor. The web page content includes content of the website owner.