<p>The present disclosure provides a method and an apparatus of searching information. In one example embodiment, the present techniques obtain a category click rate of a query and a category click rate of published information, calculate a similarity degree between the query and the published information based on the category click rate of the query and the category click rate of the published information, and return the published information as a successful matching result if the calculated similarity degree is higher than a first threshold. The present techniques may ensure the accuracy rate and improve the return rate to provide more return results to a user.</p>