<p>Method, apparatus, and programs for customizing a web site are provided. In one example, a method for customizing a web site is provided. One or more representations corresponding to one or more customizable components of a web site are provided. The one or more representations are to be displayed on a display screen to a user. An input entered by the user and directed to a specific customizable component of the web site is received. How to customize the specific customizable component of the web site is determined based on the input. An instruction is generated with respect to the customizable component. The instruction is used to implement customization of the specific customizable component of the web site in accordance with the input from the user.</p>