发明名称 |
Generation of contextual image-containing advertisements |
摘要 |
According to embodiments of the invention, an advertisement-generation system generates image-containing advertisements. The advertisement-generation system includes: at least one feature-selection guideline that specifies at least one recommended feature for image-containing advertisements based on advertiser inputs that specify at least one of advertisement-target-audience information, cost information, and advertiser-industry information; an image-clip library from which images are selected for inclusion in the image-containing advertisements; and at least one advertisement template that is based on the at least one feature-selection guideline; wherein the system automatically generates image-containing advertisements that contain one or more suggested colors that are automatically suggested based on one or more colors present on a web page that will host the image-containing advertisement. |
申请公布号 |
US8417568(B2) |
申请公布日期 |
2013.04.09 |
申请号 |
US20060355634 |
申请日期 |
2006.02.15 |
申请人 |
NONG SHUZHEN;LI YING;NAJM TAREK;LI LI;CHEN ZHENG;ZENG HUA-JUN;ZHANG BENYU;LI YIN;CARIGNAN DEAN;XU YING-QING;MICROSOFT CORPORATION |
发明人 |
NONG SHUZHEN;LI YING;NAJM TAREK;LI LI;CHEN ZHENG;ZENG HUA-JUN;ZHANG BENYU;LI YIN;CARIGNAN DEAN;XU YING-QING |
分类号 |
G06Q30/00;G06Q30/02 |
主分类号 |
G06Q30/00 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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