发明名称 SYSTEM FOR PRESENTATION OF MULTIMEDIA CONTENT
摘要 Multimedia content assets and targeted advertising are placed by the preparation component with a hierarchal NxM matrix of display cells. The deployment component uses conventional transmission networks, such as the Internet, broadband cable and wireless phone systems to transmit to the interface component a configuration file defining a matrix of display tiles. The interface component presents and navigates the user through a hierarchy of display palettes, multimedia assets and targeted advertisements on a variety of platforms, such as televisions, personal computers, personal digital assistants and cell phones. The interface component further collects usage data and provides the data to the metrics component for use by the preparation component and the deployment component for targeted content and advertisements.
申请公布号 CA2527328(C) 申请公布日期 2013.04.02
申请号 CA20042527328 申请日期 2004.05.28
申请人 EAT.TV, LLC 发明人 REID, DUANE M.;THEBERGE, JAMES P.;RUBIN, NOEL J.
分类号 H04N21/278;G06Q30/00;H04N5/445;H04N7/16;H04N7/173;H04N21/472 主分类号 H04N21/278
代理机构 代理人
主权项
地址