发明名称 |
METHOD AND SYSTEM FOR OPTIMUM PLACEMENT OF ADVERTISEMENTS ON A WEBPAGE |
摘要 |
A method and system for placement of graphical objects on a page to optimize the occurrence of an event associated with such objects. The graphical objects might include, for instance, advertisements on a webpage, and the event would include a user clicking on that ad. The page includes positions for receipt of the object material. Data regarding the past performance of the objects is stored and updated as new data is received. A user requests a page from a server associated with system. The server uses the performance data to derive a prioritized arrangement of the objects on the page. The objects are arranged according to a calculation and returned to the user on the requested page.
|
申请公布号 |
US2013047062(A1) |
申请公布日期 |
2013.02.21 |
申请号 |
US201213616711 |
申请日期 |
2012.09.14 |
申请人 |
YAHOO! INC.;MCELFRESH CHARLES;MINEIRO PAUL;RADFORD MICHAEL |
发明人 |
MCELFRESH CHARLES;MINEIRO PAUL;RADFORD MICHAEL |
分类号 |
G06F17/00;G06Q30/00;G06Q30/02 |
主分类号 |
G06F17/00 |
代理机构 |
|
代理人 |
|
主权项 |
|
地址 |
|