摘要 |
In an item selecting apparatus performing a selection of an item to be recommended for each user, it is performed to calculate, with respect to each usage registration of an item by a user, an elapsed value as a difference between a time point of creating the item or staring providing of the item and a predetermined time point, acquire a usage characteristics of each user based on the elapsed value and calculate a freshness value representing a degree of freshness about each item. Further, using correspondence rules of different characteristics corresponding to the usage characteristics, it is performed to calculate a novelty index by applying the freshness value of each item on the correspondence rule corresponding to the usage characteristics of each user (S420), calculate a priority of the item for each user, based on the novelty index (S430) and performing a selection of the item (S440).
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