发明名称 SYSTEM AND METHOD FOR OFFERING AND BILLING ADVERTISEMENT OPPORTUNITIES
摘要 In various example embodiments, a system and method for offering and billing advertisement opportunities are provided. In example embodiments, an advertisement opportunity in media to be communicated to a user device associated with a viewer is identified. Attributes of the advertisement opportunity are determined. Based on these attributes, a value to assign to the advertisement opportunity is determined. The advertisement opportunity is offered to a potential advertiser based on the assigned value determined using the attributes of the advertisement opportunity.
申请公布号 US2013024293(A1) 申请公布日期 2013.01.24
申请号 US201213621782 申请日期 2012.09.17
申请人 OPENTV, INC.;TINSMAN JOHN;HUBER THOMAS;LEMMONS THOMAS;ZENONI IAN 发明人 TINSMAN JOHN;HUBER THOMAS;LEMMONS THOMAS;ZENONI IAN
分类号 G06Q30/02 主分类号 G06Q30/02
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