BENEFIT PROVISION SYSTEM AND METHOD, AS WELL AS COMPUTER PROGRAM AND RECORDING MEDIUM

摘要

This benefit provision system provides benefit information for an advertisement to viewers of the advertisement. The benefit provision system is equipped with storage means (102) for storing benefit information for an advertisement together with a display position for the advertisement, acquisition means (103) for acquiring viewing position information possessed as information indicating a position at which a viewer has viewed the advertisement, extraction means (104) for extracting benefit information corresponding to the acquired viewing position information from the storage means, and output means (105) for outputting the extracted benefit information. Accordingly, it is possible to advantageously provide the benefit information to the advertisement viewer.