摘要 |
In accordance with one example embodiment of a Digital Advertising Trade Amplifier system, the system comprises a processing engine and content server for dynamically generating digital ad content relating to trade events or trade promotions from ad copy and images for a product and/or a service sold through a retail business, a database for storing the ad copy, the images, and the trade event digital ad content, and an administrative tool for inputting the ad copy and images into the database and configuring programs and for facilitating functionality between the database and the processing engine and content server in order to create, modify, and disseminate the trade event digital ad content. The trade event digital ad content is used to create a trade-specific digital ad based on at least one of an event location, an event date, and contextual placement of the trade event digital ad content.
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