发明名称 METHOD AND APPARATUS FOR TARGETED ADVERTISING
摘要 A system that incorporates teachings of the present disclosure may include, for example, a controller operable to determine a behavioral pattern of at least one of a subscriber leader and a plurality of subscriber followers who track activities of the subscriber leader. The controller can be further operable to detect a first request to transmit first media content from a first device of a first plurality of devices of the subscriber leader to a second plurality of devices of the plurality of subscriber followers, identify in the first media content a first substitutable advertisement product, substitute the first substitutable product in the first media content with a first advertisement product selected according to the determined behavioral pattern to generate updated first media content, and transmit the updated first media content to the second plurality of devices of the plurality of subscriber followers. Other embodiments are disclosed.
申请公布号 US2012330756(A1) 申请公布日期 2012.12.27
申请号 US201113167998 申请日期 2011.06.24
申请人 MORRIS NADIA;BASSO ANDREA;HINES TARA;IVANOV ALEKSEY;MIKAN JEFFREY;AT & T INTELLECTUAL PROPERTY I, LP 发明人 MORRIS NADIA;BASSO ANDREA;HINES TARA;IVANOV ALEKSEY;MIKAN JEFFREY
分类号 G06Q30/00 主分类号 G06Q30/00
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