| 摘要 |
In one embodiment, a system for designing and managing one or more social media campaigns is described. The system comprises at least one client capable of providing a user, access to a plurality of social media channels, a server communicatively coupled to the at least one client through a network, the server configured to extract user information from the at least one client, a demand side configured to be accessed by a marketer, a supply side configured to be accessed by the plurality of social media channels and a social media exchange platform configured to enable exchange of data between the demand side and the supply side. Method for designing and managing the social media campaigns is also disclosed.
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