CUSTOMER LOYALTY SYSTEM

摘要

A customer loyalty method including receiving transaction information associated with a transaction between a customer and a merchant, determining, in accordance with a set of predefined loyalty benefit rules associated with the merchant, a loyalty benefit associated with the transaction information, associating the loyalty benefit with a transaction identifier, receiving the transaction identifier from the customer, and crediting, to an account associated with the customer and in association with the merchant, the loyalty benefit associated with the transaction identifier received from the customer.