摘要 |
A method comprising: collecting demographic data of a user, including a phone number for a mobile device, via a website associated with an s information gathering entity; using the phone number to send a message to the mobile device, wherein the sent message, when responded to, results in a downloading of metering software to the mobile device; and, receiving, from the mobile device and at a system associated with the information gathering entity, information indicative of events associated with the use of io the mobile device, wherein the received information and the demographic data are associated during processing by the system associated with the information gathering entity. 10/02/2011,103678.div.sc,76 ,,- 1207 1202 NETWORK METER PROVIDER PROVIDER 12083 DOWNLOAD - 1204 1206 CONTENT |