发明名称 METHOD AND APPARATUS FOR ADVERTISEMENT DELIVERY IN WIRELESS NETWORKS
摘要 The invention provides for advertising content selection, presentation, and statistics reporting at a wireless user terminal. The invention includes a method for selecting a subset of advertising content for presentation at the wireless user terminal. The invention includes a method for presenting advertising content at a wireless user terminal in response to one or more conditions detected at the wireless user terminal. The invention includes a method for collecting advertising content presentation statistics and providing the advertising content presentation statistics to at least one network system. In one embodiment, the invention may include one or more of the advertising content selection, presentation, and statistics reporting functions.
申请公布号 US2012316966(A1) 申请公布日期 2012.12.13
申请号 US201213589740 申请日期 2012.08.20
申请人 GUO KATHERINE H.;NETRAVALL ARUN N.;SABNANI KRISHAN K. 发明人 GUO KATHERINE H.;NETRAVALL ARUN N.;SABNANI KRISHAN K.
分类号 G06Q30/02 主分类号 G06Q30/02
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