发明名称 |
METHOD FOR PROVIDING ADVERTISEMENT, COMPUTER-READABLE MEDIUM INCLUDING PROGRAM FOR PERFORMING THE METHOD, AND ADVERTISEMENT PROVIDING SYSTEM |
摘要 |
PURPOSE: An advertisement providing method, a computer readable recording medium implementing the same and an advertisement providing system thereof are provided to predict a next visit space based on a visit space history of an advertisement receiver, thereby selectively supplying an advertisement related to the predicted next visit space. CONSTITUTION: Visit space histories of a mobile device are collected(S10). A next visit space is predicted through a probabilistic inference method based on the collected visit space histories(S30). A provided advertisement is selected based on the predicted next visit space(S50). When the visit space histories are collected, a current location of the mobile device is detected and the visit space histories of the mobile device are generated based on the detected current location. [Reference numerals] (AA) Start; (BB) End; (S10) Collecting visit space histories of mobile device; (S30) Predicting next visit space through a probabilistic inference method based on collected visit space histories; (S50) Selecting provided advertisement based on predicted next visit place
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申请公布号 |
KR20120134634(A) |
申请公布日期 |
2012.12.12 |
申请号 |
KR20110053693 |
申请日期 |
2011.06.03 |
申请人 |
KOREA ADVANCED INSTITUTE OF SCIENCE AND TECHNOLOGY |
发明人 |
SONG, JUNE HWA;HA, JIN YOUNG;RHEE, YUN SEOK;KIM, BYOUNG JIP;LEE, SANG JEONG;KANG, SEUNG WOO;LEE, YOUNG KI |
分类号 |
G06Q30/02 |
主分类号 |
G06Q30/02 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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