A solution for conducting a marketing activity is provided. Activities in a virtual environment are monitored and descriptions of a virtual object involved in the activities are collected. A tag may be assigned to the virtual object based on the characteristic of the activities and/or the descriptions of the virtual object. The tag may be used in marketing activities conducted in relation to the virtual environment.
申请公布号
US8332781(B2)
申请公布日期
2012.12.11
申请号
US20080030422
申请日期
2008.02.13
申请人
FINN PETER G.;HAMILTON, II RICK A.;HARRISON STEVEN M.;SMITH IAN D.;INTERNATIONAL BUSINESS MACHINES CORPORATION
发明人
FINN PETER G.;HAMILTON, II RICK A.;HARRISON STEVEN M.;SMITH IAN D.