METHOD AND APPARATUS FOR ROLE-BASED TRUST MODELING AND RECOMMENDATION

摘要

An approach is provided for generating recommendations to a user based, at least in part, on the user's role derived from an advanced user profile and context information. The approach involves a recommendation platform that processes context information to determine one or more roles associated with a user. The approach also involves processing weighting information of the one or more roles. The approach further involves calculating at least one score of the one or more roles between one or more other roles associated with one or more other users based on the weighting information. The approach also involves generating at least one role-based trust model for determining one or more trust levels between the user, the one or more other users, or a combination thereof.