<p>In the absorbent article package (100), a first colored region (A11) colored with a first color, first non-colored regions (A12) that are not colored with the first color, and second colored regions (A2) colored with a second color are provided on a wrapping sheet (70) that encloses the absorbent article (1). The second colored regions have the same shape or a shape similar to the first non-colored regions and are disposed partially overlapping the first non-colored regions.</p>