SYSTEM AND METHOD OF PROVIDING TRANSACTIONS OVER A TELECOMMUNICATIONS SYSTEM

摘要

Lotteries and other games of chance are provided to a user via a telecommunications system, such as internet, television or a cellular or wireless network. A similar user experience is provided via multiple networks and consumer devices. The user is provided with targeted advertising based on information about the user including what they would do with winnings. The targeted advertising may be supplied in response to the user winning. An income level of the user may also be estimated for use in targeting advertising.