发明名称 System and method for providing user-customized mobile advertising service
摘要 A method for a user to receive an advertisement directly reflecting the user's liking. When a client registers event information set by a user into a server, the server provides a corresponding advertisement by retrieving if there exist advertisements corresponding to the event information registered into that server. Also, the client registers both event information and preference information into the server considering the liking of the user. By doing this, the user can receive an advertisement directly reflecting his liking. Also, the user information can be protected by only outputting the information into a mobile terminal.
申请公布号 US8311520(B2) 申请公布日期 2012.11.13
申请号 US20090575081 申请日期 2009.10.07
申请人 CHOI SEOK-HOON;JUN HAE-YOUNG;LEE JI-HYE;SAMSUNG ELECTRONICS CO., LTD 发明人 CHOI SEOK-HOON;JUN HAE-YOUNG;LEE JI-HYE
分类号 G06Q30/00 主分类号 G06Q30/00
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